For Immediate Release
FORESTA® Flooring Corp. John J Rosa
of North America East Meadow, NY 11554
Telephone: 516-334-0000
Fax: 516-409-8820
info@forestaflooring.com
www.forestaflooring.com
Media Contact:
John J Rosa
516-334-0000
john@forestaflooring.com
NEWPRODUCT ANNOUNCEMENT: FORESTA® FLOORING CORP. OF NORTH AMERICAINTRODUCES A BREAKTHROUGH FLOOR THAT’S BEAUTIFUL AND100% WATERPROOF AN APPEALING, YET ECONOMICAL CHOICE FOR MANYDIFFERENT APPLICATIONS
East Meadow, NY, February 5th 2007– Foresta® Flooring Corp. of North America announces the release of Foresta® Waterproof Flooring, a unique surface that uses a patented system to produce the same look, feel and touch of hardwood floors. Foresta®’s Mike Melworm said the new product can be used in any residential, commercial or institutional environment. “Installation is simple and easy,” he said. “The flooring is water and sound proof, mold and mildew resistant, and won’t stain.A totally new concept in flooring, Foresta® can be installed in bathrooms, basements and even rooms with saunas—without any worries whatsoever. The solid flooring won’t warp from floods or spills. All that’s needed is a clean cloth to wipe up the mess, regardless of how long it’s been there. Environmentally friendly, Foresta® Waterproof Flooring does not use the traditional adhesive bonding method with formaldehyde content. Instead, it is pressed by high temperature, thus eliminating any release of formaldehyde and no indoor air pollution. Unlike other laminate floors, Foresta® is 100% PVC. Priced in the mid-range for premium quality flooring, Foresta® Waterproof Flooring is being sold through distributors. Sales support includes regularly scheduled seminars and training sessions throughout the United States, as well as in-store display units for distributors to provide to retail outlets. Sample units and installation videos are also available. Foresta® Waterproof Flooring has been thoroughly researched and lab tested and comes with a 20-year residential warranty.
Company History
ABOUT FORESTA® FLOORING CORP. OF NORTH AMERICA
Mike Melworm founded Foresta® Flooring Corp. of NorthAmerica. Located in East Meadow, NY, the 50+ employee company has 35 years of expertise in waterproofing, restoration and repair products for the public and private sectors.
The company uses state-of-the-art manufacturing facilities and adheres to strict quality control.
For additional information, please visit www.forestaflooring.com or call 516-334-0000.
Fact Sheet
FORESTA® FLOORINGCORP. OF NORTH AMERICA
Foresta® Waterproof Flooring is the perfect decorating solution
- It looks like a beautiful hardwood floor, but is 100% waterproof.
- Available in a variety of colors.
- Foresta® Waterproof Flooring is designed for any environment, including kitchens,bathrooms, laboratories, medical offices, and even saunas.Also suitable for radiant heated floors up to 90 degrees.
- Easy installation. Plus, no waiting time required, as the floor can be used
immediately upon installation. - Environmentally safe. No odor during installation or afterwards.
- A floating floor, Foresta® Waterproof Flooring is not glued down.
- Will not stain, not even from markers, paint and liquids.
- Unique coating system ensures fade-resistant surface.
- Foresta® Waterproof Flooring can be dismantled and reinstalled elsewhere.
- Easy to clean and care for. Mold and mildew resistant.
- 20-year Residential Waterproof Warranty.
- Fully tested and researched, Foresta® is the newest trend in floors.
For more information, please visit www.forestaflooring.com or call 516-334-0000.


